MARCH FOR MOMS ASSOCIATION

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2016

Legal Domicile

Principal Officer

LANECEYA RUSS

Phone

8607101437

Tax Period

2023-01-01 to 2023-12-31

MARCH FOR MOMS ASSOCIATION, founded in 2016, is a small nonprofit in the Health Care sector that reported $163K in total revenue in fiscal year 2023. Revenue fell 25% from the prior year — a significant decline worth monitoring. Expenses of $268K exceeded revenue, resulting in a 64% operating deficit.

Mission

THE MARCH FOR MOMS ASSOCIATION (THE ORGANIZATION) HELPS TO ALIGN AND COORDINATE THE EFFORTS OF FAMILIES, HEALTHCARE PROVIDERS, POLICYMAKERS AND OTHER PARTNERS WHO ARE ACTING TO ACHIEVE THE BEST POSSIBLE HEALTH AND WELL-BEING OF ALL MOTHERS.

Program Service Accomplishments

Program 1

Expenses: $221,489

MARCH FOR MOMS PRIMARY GOAL ARE TO HIGHLIGHT SOLUTIONS THAT WILL END MATERNAL MORTALITY, IMPROVE ACCESS TO HIGH QUALITY AND EQUITABLE CARE, AND BROADEN SUPPORT FOR THE CHALLENGES OF EARLY...

MARCH FOR MOMS PRIMARY GOAL ARE TO HIGHLIGHT SOLUTIONS THAT WILL END MATERNAL MORTALITY, IMPROVE ACCESS TO HIGH QUALITY AND EQUITABLE CARE, AND BROADEN SUPPORT FOR THE CHALLENGES OF EARLY PARENTING.HISTORICALLY, MARCH FOR MOMS CONVENED, IN PARTNERSHIP WITH INDUSTRY LEADERS AND PROFESSIONAL ASSOCIATIONS, IN WASHINGTON, DC. MARCH FOR MOMS WAS ABLE TO REACH HUNDREDS OF AMERICAN FAMILIES, ADVOCATES, AND COMMUNITY BIRTH WORKERS, WITH MESSAGES FROM PARENTS & THOUGHT LEADERS. MARCH FOR MOMS CONTINUES TO ADVOCATE FOR STATE & FEDERAL REFORMS INCLUDING: EXTENDING MEDICAID COVERAGE TO ONE YEAR POST-PARTUM FOR ALL PREGNANT WOMEN; MEDICAID COVERAGE FOR DOULA SERVICES; WORKPLACE PROTECTIONS FOR PREGNANT AND BREASTFEEDING PEOPLE; AND IMPROVED DATA, TRANSPARENCY AND QUALITY IMPROVEMENT EFFORTS FOR MATERNAL MORTALITY AND MORBIDITY. MARCH FOR MOMS ALSO HELD AN ENHANCING COMMUNITY RESILIENCE WORKSHOP TO AMPLIFY COMMUNITY-LED SOLUTIONS FROM COMMUNITY-BASED MATERNAL HEALTH ORGANIZATIONS IN KANSAS CITY, MO. SPEAKERS FROM COMMUNITY-BASED ORGANIZATIONS AROUND THE UNITED STATES PRESENTED ON INNOVATIVE COMMUNITY-LED SOLUTIONS AND PROGRAMS TO SERVE MOMS AND FAMILIES DURING THE POSTPARTUM PERIOD.MARCH FOR MOMS ADDITIONALLY HELD ITS FIRST 2-DAY LEARNING RETREAT IN WASHINGTON, DC TO SUPPORT THE WORK OF BLACK-LED MATERNAL HEALTH COMMUNITY-BASED ORGANIZATIONS TO ENGAGE IN PEER LEARNING AND FACILITATED CAPACITY-BUILDING WORKSHOPS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $163,356

Program Service Revenue $0

Investment Income $0

Other Revenue $0

TOTAL REVENUE $163,356

Expense Breakdown

Grants Paid $0

Salaries & Benefits $154,169

Fundraising Expenses $12,356

Program Expenses $221,489

Other Expenses $113,997

TOTAL EXPENSES $268,166

Year-over-Year Comparison

	2023	2022	Change
Revenue	$163,356	$216,753	-0.2%
Expenses	$268,166	$293,153	-0.1%
Net Income	$-104,810	$-76,400	+0.4%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✓ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✓ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$141,737

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
GINGER BREEDLOVE	PRESIDENT	5.00	Officer Director	$0	$0	$0
NEEL SHAH	VICE PRESIDENT	5.00	Officer Director	$0	$0	$0
ATHELIA TILSON	TREASURER	5.00	Officer Director	$0	$0	$0
EBONY MARCELLE	DIRECTOR	2.00	Director	$0	$0	$0
CHANEL PORCHIA ALBERT	DIRECTOR	2.00	Director	$0	$0	$0
MARY DALTON	DIRECTOR	2.00	Director	$0	$0	$0
EUGENE DECLERCQ	DIRECTOR	2.00	Director	$0	$0	$0
JAMILA TAYLOR	DIRECTOR	2.00	Director	$0	$0	$0
CHARLES JOHSON	DIRECTOR	2.00	Director	$0	$0	$0
LASTASCIA COLEMAN	DIRECTOR	2.00	Director	$0	$0	$0
IROGUE IGBINOSA	DIRECTOR	2.00	Director	$0	$0	$0
ELON KOLTAR	DIRECTOR	2.00	Director	$0	$0	$0
ANGELINA SPICER	DIRECTOR	2.00	Director	$0	$0	$0
LANECEYA RUSS	EXECUTIVE DIRECTOR	40.00	Officer	$134,988	$6,749	$141,737

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2023	$163,356	$268,166	$169,224	$-104,810
2022	$216,753	$293,153	$273,487	$-76,400
2021	$204,960	$204,907	$349,965	$53
2020	$379,416	$302,930	$344,736	$76,486
2019	$423,614	$176,148	$269,467	$247,466