VELOZ

FOR THIS FISCAL YEAR, VELOZ PERFORMED FUNDRAISING AND STRATEGIC PLANNING TO PREPARE FOR THE LAUNCH AND IMPLEMENTATION OUR NEXT (NATIONAL) PUBLIC ELECTRIC VEHICLE EDUCATION PROGRAM CALLED ELECTRIC FOR ALL 'THE WAY FORWARD IS ELECTRIC'. THIS CAMPAIGNED WAS DEVELOPED AT THE INTERSECTION OF HOLLYWOOD-STYLE ENTERTAINMENT AND BEST-IN-CLASS INFORMATION TO RAISE AWARENESS, PROVIDE FACTS AND PROVIDE DIRECT ACCESS TO COMPLIMENTARY TOOLS THAT WILL HELP THE PUBLIC MAKE THEIR NEXT EV PURCHASE AN EASY ONE. THE 2025-2026 THE WAY FORWARD IS ELECTRIC CAMPAIGN FOLLOWED IN THE FOOTSTEPS OF PAST CAMPAIGNS, WITH A COMMITMENT TO REACHING ALL COMMUNITIES, A RENEWED FOCUS ON CONSUMER EDUCATION AND CREATIVE CONCEPTS DEVELOPED BASED ON YEARS OF CONSUMER RESEARCH. LAUNCHING A CAMPAIGN OF THIS MAGNITUDE TAKES SIGNIFICANT BEHIND-THE-SCENES WORK. THIS INCLUDED DEVELOPING THE CAMPAIGN CREATIVE AND MEDIA STRATEGY, MANAGING MULTIPLE AGENCIES, REPORTING, WORKING WITH OUR CREATIVE AGENCY TO EXECUTE THE CAMPAIGN, UPGRADED VELOZ.ORG AND ELECTRICFORALL.ORG TO PREPARE FOR INCREASED USE, HIRED A RESEARCH PARTNER TO HELP US TRACK THE CAMPAIGN'S IMPACT, SECURED IN-KIND ASSETS FOR PRODUCTION, WORKING TO IDENTIFY A TOP-TIER MEDIA COMPANY TO ENSURE OUR DIGITALLY FOCUSED CREATIVE ASSETS ARE PLACED ON THE APPROPRIATE PAID MEDIA CHANNELS, DATA IS RECORDED, CAMPAIGN IS OPTIMIZED OVER TIME AND THAT VELOZ OBTAINS THE MOST IMPACT AS POSSIBLE. THE CAMPAIGN RUNS JULY 2025 - JUNE 2026 ON A NATIONAL SCALE.

VELOZ'S PUBLIC SUMMIT SERIES MEETINGS: THEY ARE A GATHERING POINT FOR ELECTRIC CAR STAKEHOLDERS AND VELOZ MEMBERS. VELOZ SUMMIT ATTENDEES INCLUDE REPRESENTATIONS FROM CALIFORNIA UTILITIES, TRANSPORTATION NETWORK COMPANIES, CHARGING INFRASTRUCTURE, AUTOMAKERS, VENTURE CAPITAL INVESTORS, NONPROFITS, GOVERNMENT, START-UPS, NEWS MEDIA, INTERNATIONAL EXPERTS AND MANY MORE. VELOZ HELD SUMMITS IN JULY 2024, OCTOBER 2024, DECEMBER 2024, FEBRUARY 2025 AND MARCH 2025. THE GOAL IS TO ADDRESS EV BARRIERS AND IDENTIFY SOLUTIONS TO ADVANCE THE ELECTRIC FOR ALL EV MOVEMENT. A TYPICAL VELOZ SUMMIT HAS 250 ATTENDEES.