BRAND REGISTRY GROUP INC (EIN 822988404) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2017

Legal Domicile

Principal Officer

KAREN DAY

Phone

3103690457

Tax Period

2024-01-01 to 2024-12-31

BRAND REGISTRY GROUP INC, founded in 2017, is a small nonprofit in the Community Improvement sector that reported $104K in total revenue in fiscal year 2024. Revenue fell 36% from the prior year — a significant decline worth monitoring. The organization ran a surplus of $55K, a strong 53% operating margin.

Mission

THE BRG REPRESENTS AND PROMOTES ITS MEMBERS' INTERESTS AS DOTBRAND OPERATORS. AS AN ASSOCIATION, THE BRG WORKS TO IMPROVE AND DEVELOP DOMAIN NAME POLICIES AND OPERATIONAL PRACTICES IN SUPPORT OF BRG MEMBERS' DOTBRAND REGISTRIES. TYPICALLY, RUNNING A TOP-LEVEL-DOMAIN REGISTRY IS NOT PART OF AN ORGANIZATION'S CORE BUSINESS, SO THE BRG BRINGS TOGETHER MEMBERS WITH COMMON INTEREST AND ISSUES THEY WOULD LIKE TO ADDRESS. A "DOTBRAND" IS A DELEGATED TOP-LEVEL DOMAIN THAT IS IDENTICAL TO AN ORGANIZATION'S NAME OR BRAND THAT THE ORGANIZATION OWNS OR HAS RIGHTS IN. A "DOTBRAND" ALLOWS A BRAND-HOLDER TO OPERATE ITS OWN REGISTRY AT THE ROOT OF THE INTERNET (INSTEAD OF USING LEGACY TOP-LEVEL-DOMAINS, SUCH AS .COM, .ORG, OR .BIZ). COMPANIES FROM DIFFERENT INDUSTRIES APPLIED FOR THEIR DOTBRAND IN 2012 AND OVER 550 ARE NOW LIVE, PROVIDING A TRUSTED SPACE WHERE BRAND OWNERS HAVE COMPLETE CONTROL OF THE DOMAIN ALLOCATION THAT SUPPORTS THEIR BUSINESSES. EXAMPLES OF USE CASES CAN BE FOUND HERE - WWW.MAKEA

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $103,605

Program Service Revenue $0

Investment Income $126

Other Revenue $0

TOTAL REVENUE $103,731

Expense Breakdown

Grants Paid $0

Salaries & Benefits $0

Fundraising Expenses $0

Other Expenses $48,415

TOTAL EXPENSES $48,415

Year-over-Year Comparison

	2024	2023	Change
Revenue	$103,731	$162,558	-0.4%
Expenses	$48,415	$123,273	-0.6%
Net Income	$55,316	$39,285	+0.4%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

N/A

Volunteers

N/A

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

Total Directors

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
CREWS GORE	PRESIDENT	10.00	Officer Director	$0	$0	$0
MATTHEW CROSSMAN	VICE PRESIDE	10.00	Officer Director	$0	$0	$0
MIKE RODENBAUGH	SECRETARY	10.00	Officer Director	$0	$0	$0
KAREN DAY	TREASURER	10.00	Officer Director	$0	$0	$0
OLGA YAGUEZ	DIRECTOR	2.00	Director	$0	$0	$0
MARTIN KUECHENTHAL	DIRECTOR	2.00	Director	$0	$0	$0
NISHA PARKASH	DIRECTOR	2.00	Director	$0	$0	$0
DAVE SOUSA	DIRECTOR	2.00	Director	$0	$0	$0
PETER LAMANTIA	DIRECTOR	2.00	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	$103,731	$48,415	$381,199	$55,316
2023	$162,558	$123,273	$325,883	$39,285
2022	$100,483	$90,058	$286,598	$10,425
2021	$150,496	$143,867	$276,173	$6,629
2020	$182,921	$128,887	$269,544	$54,034
2019	$134,753	$155,687	$215,510	$-20,934
2018	$227,866	$181,904	$236,444	$45,962

BRAND REGISTRY GROUP INC