Potential Energy Coalition Inc

EIN: 824652837 501(c)(3)

New York, NY

Total Revenue
$30,862,148
Total Expenses
$26,986,870
Total Assets
$29,777,090
Net Assets
$28,978,398
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
2018
Legal Domicile
DE
Principal Officer
John Marshall
Phone
6313794679
Tax Period
2023-01-01 to 2023-12-31

Potential Energy Coalition Inc, founded in 2018, is a mid-sized nonprofit that reported $30.9M in total revenue in fiscal year 2023. Revenue fell 20% from the prior year — a significant decline worth monitoring. Expenses of $27.0M left a modest 13% surplus.

Mission

POTENTIAL ENERGY'S MISSION IS TO EDUCATE the PUBLIC REGARDING CLIMATE CHANGE THROUGH THE DEPLOYMENT of PUBLIC EDUCATION CAMPAIGNS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $30,318,345
Program Service Revenue $19,582
Investment Income $512,821
Other Revenue $11,400
TOTAL REVENUE $30,862,148

Expense Breakdown

Grants Paid $185,000
Salaries & Benefits $5,579,408
Fundraising Expenses $370,104
Program Expenses $24,104,269
Other Expenses $21,222,462
TOTAL EXPENSES $26,986,870

Year-over-Year Comparison

2023 2022 Change
Revenue $30,862,148 $38,624,809 -0.2%
Expenses $26,986,870 $21,621,405 +0.2%
Net Income $3,875,278 $17,003,404 -0.8%
Key Indicators
✓ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Governance

Voting Members
7
Independent Members
6
Employees
30
Volunteers
19

Governance Policies

✗ Conflict of Interest Policy
✗ Whistleblower Policy
✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School
✗ Operated a Hospital
✗ Provided First Class Travel
✗ Reported Conflict of Interest
✗ Reported Asset Diversion
✗ Excess Benefit Transaction
✗ Made Political Expenditures
✗ Engaged in Lobbying
✗ Operated Donor Advised Fund
✗ Maintained Art Collections
✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
3
$1,308,043
Total Directors
7
$532,670
Key Employees
0
$0
Highest Compensated
5
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
JOHN F MARSHALL Chief Executive Officer 40.0
Officer Director
$506,667 $26,003 $532,670
Eric Todd Asche President 40.0
Officer
$446,167 $40,992 $487,159
Julia P Burns COO/CFO, Sec. & TREAS. 40.0
Officer
$259,167 $29,047 $288,214
NICOLE CHRISTINA LEMOND DIRECTOR 40.0
Highest
$241,500 $33,384 $274,884
FOREST BOLEYN EXECUTIVE CREATIVE DIRECTOR 40.0
Highest
$215,000 $27,838 $242,838
Dawn Lombardi Director of Finance 40.0
Highest
$175,000 $30,756 $205,756
John Harold Eaton Director of Media Investment 40.0
Highest
$175,000 $11,472 $186,472
Sara Justus Executive Producer 40.0
Highest
$168,000 $17,509 $185,509
DANIEL P SCHRAG CO-FOUNDER & BOARD MEMBER 5.0
Director
$0 $0 $0
Matthew Freeman BOARD MEMBER 5.0
Director
$0 $0 $0
Susan Canavari BOARD MEMBER 5.0
Director
$0 $0 $0
Margaret Boasberg BOARD MEMBER 5.0
Director
$0 $0 $0
Anthony Leiserowitz BOARD MEMBER 5.0
Director
$0 $0 $0
Mark Tercek BOARD MEMBER 5.0
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 $30,862,148 $26,986,870 $29,777,090 $3,875,278
2022 $38,624,809 $21,621,405 $25,978,659 $17,003,404
2021 $19,323,917 $11,410,291 $8,519,983 $7,913,626
2020 $2,172,833 $1,925,737 $2,169,683 $247,096
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