PUSHING FOR PINK

EIN: 831810303 501(c)(3) Diseases & Disorders

GRANADA HILLS, CA

Total Revenue
$44,319
Total Expenses
$78,583
Total Assets
$68,276
Net Assets
$68,276
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
2018
Legal Domicile
CA
Principal Officer
MATHEW MATTHEWS
Phone
8184317555
Tax Period
2024-01-01 to 2024-12-31

PUSHING FOR PINK, founded in 2018, is a micro nonprofit in the Diseases & Disorders sector that reported $44K in total revenue in fiscal year 2024. Revenue fell 44% from the prior year — a significant decline worth monitoring. Expenses of $79K exceeded revenue, resulting in a 77% operating deficit.

Mission

OUR GOAL IS TO WASH AWAY THE FEELINGS OF SEPARATION AND LONELINESS THAT COME WITH WATCHING SOMEONE YOU LOVE BATTLE CANCER. OUR METHOD IS TO HOST FUNDRAISING EVENTS IN CELEBRATION OF LOVED ONES WHO HAVE WON, LOST OR ARE CURRENTLY BATTLING BREAST CANCER.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $44,319
Program Service Revenue $0
Investment Income $0
Other Revenue $0
TOTAL REVENUE $44,319

Expense Breakdown

Grants Paid $0
Salaries & Benefits $0
Fundraising Expenses $33,735
Program Expenses $26,078
Other Expenses $78,583
TOTAL EXPENSES $78,583

Year-over-Year Comparison

2024 2023 Change
Revenue $44,319 $79,439 -0.4%
Expenses $78,583 $96,561 -0.2%
Net Income $-34,264 $-17,122 +1.0%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
3
Independent Members
3
Employees
N/A
Volunteers
3

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
3
$0
Total Directors
0
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
MATHEW MATTHEWS PRESIDENT AND EXECUTIVE DIRECTOR 40.00
Officer
$0 $0 $0
GARY ROGERS SECRETARY 2.00
Officer
$0 $0 $0
ALICIA SIERRA TREASURER 2.00
Officer
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 $44,319 $78,583 $68,276 $-34,264
2023 $79,439 $96,561 $112,106 $-17,122
2021 $167,924 $80,664 $91,641 $87,260
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