PACIFICA, CA
4 risk indicators measuring financial stability and operational resilience
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Sign In — Free (10 views/day)THE TRUST PROJECT, founded in 2018, is a small nonprofit that reported $576K in total revenue in fiscal year 2023. Revenue grew 14% year-over-year, indicating healthy expansion. Expenses of $1.3M exceeded revenue, resulting in a 134% operating deficit.
THIS CORPORATION'S PURPOSE IS TO DEVELOP AND ADVANCE PROJECTS THAT PROMOTE EXCELLENCE AND TRUST IN JOURNALISM. THE TRUST PROJECT'S MISSION IS TO BUILD A MORE TRUSTED AND TRUSTWORTHY PRESS THROUGH WORKING WITH NEWS ORGANIZATIONS, THE PUBLIC, AND TECHNOLOGY COMPANIES TO AFFIRM AND AMPLIFY JOURNALISM'S COMMITMENT TO TRANSPARENCY, ACCURACY, INCLUSION, AND FAIRNESS SO THAT THE PUBLIC CAN MAKE INFORMED NEWS CHOICES.
THE ORGANIZATION'S PRIMARY PURPOSE IS TO WORK WITH NEWS ORGANIZATIONS TO IMPLEMENT A SET OF EIGHT PROPRIETARY TRUST INDICATORS, WHICH ARE A SET OF TRANSPARENCY DISCLOSURES PROVIDED ON NEWS SITES...
THE ORGANIZATION'S PRIMARY PURPOSE IS TO WORK WITH NEWS ORGANIZATIONS TO IMPLEMENT A SET OF EIGHT PROPRIETARY TRUST INDICATORS, WHICH ARE A SET OF TRANSPARENCY DISCLOSURES PROVIDED ON NEWS SITES GLOBALLY AND WHICH PROVIDE CLEAR INFORMATION THAT HELPS EDUCATE THE GENERAL PUBLIC SO THAT THEY MAY RECOGNIZE WHEN A NEWS SITE IS TRULY INDEPENDENT FROM BUSINESS, POLITICAL OR GOVERNMENT INFLUENCE, AND HOW IT ADHERES TO THE PRINCIPLES OF ETHICAL, ACCURATE NEWS REPORTING. NEWS SITES EARN THE TRUST MARK LOGO THROUGH IMPLEMENTING THE TRUST INDICATORS AND COMMITTING TO PRODUCE NONPARTISAN, RESPONSIBLE JOURNALISM IN THE PUBLIC INTEREST.THE TRUST INDICATORS WERE DEVELOPED THROUGH A USER-CENTERED COLLABORATIVE PROCESS THAT INVOLVED USER RESEARCH AND ACTIVITIES WITH NEWS EXECUTIVES FROM MORE THAN 260 NEWS ORGANIZATIONS AROUND THE WORLD, AND IN PUBLIC WORKSHOPS. TECHNOLOGY COMPANIES CONTRIBUTED INSIGHTS ON THE TECHNICAL MARKUP, WHICH IS IN SCHEMA.ORG VOCABULARY. THESE ACTIVITIES TOOK PLACE ONLINE AND THROUGH IN-PERSON WORKSHOPS HELD IN THE SAN FRANCISCO BAY AREA, DENVER, INDIANAPOLIS, ROME, SEATTLE, LONDON, NEW YORK AND TORONTO.IN 2023, THE ORGANIZATION STRENGTHENED NEWS INTEGRITY INFRASTRUCTURE GLOBALLY THROUGH SITE TRAININGS AND COACHING; EXPANDED TO ABOUT 300 APPROVED NEWS SITES; LED WORKING GROUPS AND WORKSHOPS TO ENHANCE OUR COMMUNITY OF PRACTICE; CONDUCTED RESEARCH IN NATIVE POPULATIONS TO BETTER UNDERSTAND THEIR NEWS EXPERIENCE; RAN AN EDUCATIONAL ADVERTISING CAMPAIGN TO INVITE PUBLIC ENGAGEMENT WITH TRUSTWORTHY NEWS.
Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency
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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)
Sign In — Free (10 views/day)| 2023 | 2022 | Change | |
|---|---|---|---|
| Revenue | $576,371 | $507,427 | +0.1% |
| Expenses | $1,348,488 | $963,432 | +0.4% |
| Net Income | $-772,117 | $-456,005 | +0.7% |
Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics
Financial Distress Indicator
Liquidity & Cash Position
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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics
Sign In| Name | Title | Hours/Week | Role | Reportable Comp | Other Comp | Total |
|---|---|---|---|---|---|---|
| SALLY LEHRMAN | CEO | 40.00 |
Officer
Director
|
$198,333 | $17,164 | $215,497 |
| MAUREEN COSTELLO | TREASURER | 1.00 |
Officer
Director
|
$0 | $0 | $0 |
| LEE HILL | SECRETARY | 1.00 |
Officer
Director
|
$0 | $0 | $0 |
| LOUIS JONES | CHAIRMAN OF THE BOARD | 1.00 |
Officer
Director
|
$0 | $0 | $0 |
| Year | Revenue | Expenses | Assets | Net Income |
|---|---|---|---|---|
| 2024 | No data | No data | No data | No data |
| 2023 | $576,371 | $1,348,488 | $583,222 | $-772,117 |
| 2022 | $507,427 | $963,432 | $1,321,551 | $-456,005 |
| 2021 | $951,360 | $793,348 | $1,740,365 | $158,012 |
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