RED CANARY COLLECTIVE INC

EIN: 842517019 501(c)(3)

MINNEAPOLIS, MN

Total Revenue
$1,058,883
Total Expenses
$31,605
Total Assets
N/A
Net Assets
N/A
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
2019
Legal Domicile
OR
Principal Officer
TRACY MCCARTNEY
Phone
6127702736
Tax Period
2024-01-01 to 2024-12-31

RED CANARY COLLECTIVE INC, founded in 2019, is a community nonprofit that reported $1.1M in total revenue in fiscal year 2024. Revenue surged 312% from the prior year, signaling strong growth momentum. The organization ran a surplus of $1.0M, a strong 97% operating margin.

Mission

WE ARE A CREATIVE, INDEPENDENT, ON-LINE MONTHLY MAGAZINE DEDICATED TO DIFFERENCE-MAKING JOURNALISM FOCUSED ON URGENT ENVIRONMENTAL AND SOCIAL ISSUES.

Program Service Accomplishments

Program 1
Expenses: $16,337

WE BELIEVE SECURING A BRIGHT FUTURE IS POSSIBLE BY AMPLIFYING THE BEST OF HUMANITYS THOUGHTS AND ACTIONS. TO DO THIS, WE PRODUCE RED CANARY MAGAZINE, AN INDEPENDENT ONLINE PUBLICATION, CREATED BY...

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WE BELIEVE SECURING A BRIGHT FUTURE IS POSSIBLE BY AMPLIFYING THE BEST OF HUMANITYS THOUGHTS AND ACTIONS. TO DO THIS, WE PRODUCE RED CANARY MAGAZINE, AN INDEPENDENT ONLINE PUBLICATION, CREATED BY AWARD-WINNING AUTHOR AND JOURNALIST JOE DONNELLY AND SUPPORTED BY OVER 50 ACCLAIMED JOURNALISTS FOCUSED ON THE ENVIRONMENT, SOCIAL JUSTICE AND SUSTAINABILITY, WITH THE GOAL OF SHINING MORE LIGHT ON CRITICAL ENVIRONMENTAL AND SOCIAL JUSTICE ISSUES. WHILE OUR MAGAZINE IS A COMPLETELY INDEPENDENT JOURNALISTIC VENTURE (I.E. THE JOURNALISTS WHO CREATE THE MAGAZINE ARE NOT ENGAGED IN ANY ADVOCACY PROJECTS), THEIR REPORTING PROVIDES ESSENTIAL AND ONGOING INSIGHT INTO OUR AREAS OF FOCUS. THERE ARE THREE PRIMARY THINGS THAT SET US APART: 1)WE BELIEVE IN THINKING DIFFERENTLY, AS A COLLECTIVE OF AWARD-WINNING JOURNALISTS, FILMMAKERS, PHOTOGRAPHERS AND STRATEGISTS.2)WE PARTNER WITH CONSCIENTIOUS PHILANTHROPISTS, FOUNDATIONS AND CORPORATIONS TO AMPLIFY THE VOICES OF THOSE ALREADY WORKING TO INSPIRE MEANINGFUL CHANGE IN OUR COMMUNITIES AND OUR WORLD.3)WE BELIEVE IN THE POWER OF THE COLLECTIVE. WE FOCUS ON THE POWER OF COLLECTIVE INTELLIGENCE, COLLECTIVE GIFTS AND COLLECTIVE ACTION TO RESTORE VIBRANCY AND PEACE TODAY AND FOR FUTURE GENERATIONS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $31,976
Program Service Revenue $0
Investment Income $1,026,907
Other Revenue $0
TOTAL REVENUE $1,058,883

Expense Breakdown

Grants Paid $0
Salaries & Benefits $0
Fundraising Expenses $0
Program Expenses $16,337
Other Expenses $31,605
TOTAL EXPENSES $31,605

Year-over-Year Comparison

2024 2023 Change
Revenue $1,058,883 $257,074 +3.1%
Expenses $31,605 $330,525 -0.9%
Net Income $1,027,278 $-73,451 -15.0%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
5
Independent Members
5
Employees
N/A
Volunteers
N/A

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
1
$0
Total Directors
5
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
TRACY MCCARTNEY FOUNDER, PRESID 60.00
Officer Director
$0 $0 $0
SIGNE STEINER Secretary 1.00
Director
$0 $0 $0
JESSE CARMICHAEL Director 1.00
Director
$0 $0 $0
STELLA CHEUNG Director 1.00
Director
$0 $0 $0
CARRIE MALONEY Director 1.00
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 $1,058,883 $31,605 No data $1,027,278
2023 $257,074 $330,525 $25,058 $-73,451
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