VALLEY OF THE SUN BOWL FOUNDATION

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1997

Legal Domicile

Principal Officer

ERIK MOSES

Phone

4803500900

Tax Period

2024-04-01 to 2025-03-31

VALLEY OF THE SUN BOWL FOUNDATION, founded in 1997, is a community nonprofit in the Recreation & Sports sector that reported $4.9M in total revenue in fiscal year 2024. Revenue decreased 6% compared to the prior year. Expenses of $4.5M left a modest 9% surplus.

Mission

VALLEY OF THE SUN BOWL FOUNDATION IS COMMITTED TO FOSTERING A CULTURE OF COMMUNITY INVOLVEMENT AND GIVING THROUGH THE ANNUAL RATE BOWL AND RELATED EVENTS. WE SERVE AS WELCOMING HOSTS, CREATE LIFELONG MEMORIES, PROMOTE ARIZONA, AND ENABLE MEANINGFUL CONTRIBUTIONS TO SOCIETY.

Program Service Accomplishments

Program 1

Expenses: $4,039,236 Revenue: $4,867,584

THE VALLEY OF THE SUN BOWL FOUNDATION'S MISSION IS TO BE A WORLD-CLASS COMMUNITY ORGANIZATION DEDICATED TO PROVIDING A PREMIER COLLEGE FOOTBALL BOWL EXPERIENCE AND RELATED GAME DAY EVENTS THAT SERVE AS ECONOMIC DRIVERS FOR ARIZONA AND PROVIDE CHARITABLE RESOURCES FOR OUR COMMUNITY. OUR VISION IS TO BE ARIZONA'S LEADING ORGANIZATION IN CREATING UNFORGETTABLE EXPERIENCES THROUGH WORLD-CLASS SPORTING EVENTS, UNPARALLELED HOSPITALITY AND LIFE-CHANGING COMMUNITY IMPACT, FOCUSED ON PILLARS OF YOUTH, SPORTS AND EDUCATION. THE VALLEY OF THE SUN BOWL FOUNDATION ANNUALLY STAGES THE RATE BOWL, WHICH MATCHES TEAMS FROM THE BIG TEN AND THE BIG 12 CONFERENCES (OR MOUNTAIN WEST IF EITHER CONFERENCE CANNOT PROVIDE A TEAM). THE GAME IS PLAYED AT CHASE FIELD IN PHOENIX, ARIZONA. THE 35TH ANNUAL GAME WAS PLAYED ON DECEMBER 26, 2024. RUTGERS DEFEATED KANSAS STATE 44-41 IN FRONT OF ALMOST 22,000 ATTENDEES. AN ESTIMATED 500 VOLUNTEERS CONTRIBUTE APPROXIMATELY 2,500 HOURS OF THEIR TIME AS COMMUNITY SERVICE TO HELP PUT ON THE BOWL AND RELATED GAME DAY EVENTS.AS A NONPROFIT ORGANIZATION, WE BELIEVE IN THE IMPORTANCE OF FOSTERING A CULTURE OF COMMUNITY OUTREACH AND SERVICE. OVER THE PAST 15 YEARS, IT IS ESTIMATED THAT THE VALLEY OF THE SUN BOWL AND ITS SURROUNDING EVENTS HAVE CONTRIBUTED TO GENERATING OVER $3 BILLION IN ECONOMIC IMPACT FOR ARIZONA AND NEARLY $35 MILLION IN CHARITABLE GIVING THROUGH ITS CORPORATE AFFILIATE FIESTA EVENTS, INC. TO LOCAL ORGANIZATIONS AND EDUCATORS, THROUGH PROGRAMS LIKE WISHES FOR TEACHERS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $0

Program Service Revenue $4,884,125

Investment Income $0

Other Revenue $49,999

TOTAL REVENUE $4,934,124

Expense Breakdown

Grants Paid $0

Salaries & Benefits $755,080

Fundraising Expenses $0

Program Expenses $4,039,236

Other Expenses $3,747,477

TOTAL EXPENSES $4,502,557

Year-over-Year Comparison

	2024	2023	Change
Revenue	$4,934,124	$5,251,287	-0.1%
Expenses	$4,502,557	$4,193,773	+0.1%
Net Income	$431,567	$1,057,514	-0.6%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✓ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

N/A

Volunteers

500

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✓ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$1,385,059

Total Directors

$163,748

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
BRYCE HANCOCK	TREASURER (THROUGH 3/25)	1.00	Officer Director	$0	$0	$163,748
JUDY BERNAS	CHAIR-ELECT	2.00	Officer Director	$0	$0	$0
RANDY NORTON	CHAIR	2.00	Officer Director	$0	$0	$0
BRIAN BEDNAR	DIRECTOR	1.00	Director	$0	$0	$0
JEFF BEYERSDORFER	DIRECTOR (AS OF 4/24)	1.00	Director	$0	$0	$0
TIM BROWN	DIRECTOR	2.00	Director	$0	$0	$0
GRAG BYRNE	DIRECTOR (AS OF 4/24)	1.00	Director	$0	$0	$0
DAVE DORWARD	DIRECTOR	1.00	Director	$0	$0	$0
ED ERHARDT	DIRECTOR	1.00	Director	$0	$0	$0
MARK FAST	DIRECTOR	1.00	Director	$0	$0	$0
JUDY FERREIRA	DIRECTOR (AS OF 4/24)	1.00	Director	$0	$0	$0
DAN FILBY	DIRECTOR (AS OF 4/24)	1.00	Director	$0	$0	$0
MARCHELLE FRANKLIN	DIRECTOR	1.00	Director	$0	$0	$0
HARRY GAREWAL	DIRECTOR	1.00	Director	$0	$0	$0
GARY HANSON	DIRECTOR (AS OF 4/24)	1.00	Director	$0	$0	$0
JAMES HATFIELD	DIRECTOR	1.00	Director	$0	$0	$0
TOM O'MALLEY	DIRECTOR	1.00	Director	$0	$0	$0
RAMEY PERU	DIRECTOR (AS OF 4/24)	1.00	Director	$0	$0	$0
JOHN RAWICZ	DIRECTOR	1.00	Director	$0	$0	$0
DON REESE	DIRECTOR	1.00	Director	$0	$0	$0
DAWN ROGERS	DIRECTOR	1.00	Director	$0	$0	$0
RACHEL SACCO	DIRECTOR	1.00	Director	$0	$0	$0
DENISE SEOMIN	DIRECTOR	1.00	Director	$0	$0	$0
JEFF SMITH	DIRECTOR (THROUGH 3/25)	1.00	Director	$0	$0	$0
GENE SMITH	DIRECTOR	2.00	Director	$0	$0	$0
NICK SMITH	DIRECTOR	2.00	Director	$0	$0	$0
BRENT STODDARD	DIRECTOR	1.00	Director	$0	$0	$0
MIKE WILCOX	DIRECTOR	1.00	Director	$0	$0	$0
GLENN WONG	DIRECTOR	1.00	Director	$0	$0	$0
ERIK MOSES	EXECUTIVE DIRECTOR/CEO	7.00	Officer	$0	$39,337	$761,430
HOPE M SHARETT	CHIEF LEGAL & STRATEGY OFFICER	5.00	Officer	$0	$0	$281,479
PETE VAZQUEZ	VP OF FINANCE	10.00	Officer	$0	$0	$178,402
KRISTINA CHUMPOL	CHIEF OF STAFF/VP OF COMM. INV	5.00	Highest	$0	$12,437	$218,887
SCOTT LEIGHTMAN	VP OF COMMUNICATIONS	5.00	Highest	$0	$32,284	$217,981
DANIEL THOMAS NEWHART	VP OF TICKETING	5.00	Highest	$0	$11,702	$158,469
MICHAEL I IAQUINTA SENIOR	VP OF CORP. PARTN. (THROUGH 3/25)	5.00	Highest	$0	$2,823	$152,755
CHRIS MONTGOMERY	SR. DIR OF VOLUNTEER ENGAGEMENT	5.00	Highest	$0	$6,393	$135,727
CURTIS KRIZAN	FORMER CFO (THROUGH 11/23)	5.00		$0	$0	$113,117
JOSE LUIS MORENO	FORMER CMO (THROUGH 5/23)	5.00		$0	$0	$103,014

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$4,934,124	$4,502,557	$925,902	$431,567
2024	$5,251,287	$4,193,773	$747,779	$1,057,514
2023	$5,058,969	$4,538,019	$88,103	$520,950
2022	$4,579,117	$4,167,792	$1,083,776	$411,325
2021	$36,954	$1,241,716	$437,044	$-1,204,762
2020	$4,304,940	$3,923,473	$2,042,607	$381,467
2019	$4,081,520	$4,081,520	$1,637,750	No data