New Rural Project

EIN: 863220083

Charlotte, NC

Total Revenue
$807,671
Total Expenses
$629,571
Total Assets
$305,380
Net Assets
$305,380
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
2021
Legal Domicile
NC
Principal Officer
Cynthia Wallace
Phone
9802970689
Tax Period
2022-01-01 to 2022-12-31

New Rural Project, founded in 2021, is a small nonprofit that reported $808K in total revenue in fiscal year 2022. Revenue surged 207% from the prior year, signaling strong growth momentum. The organization ran a surplus of $178K, a strong 22% operating margin.

Mission

New Rural Project engages young and marginalized residents in rural communities to amplify their voices through increased civic and electoral engagement. The organization works to eliminate barriers to engagement by listening to rural stakeholders and working together to develop community-driven solutions.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2022)

Revenue Breakdown

Contributions & Grants $807,671
Program Service Revenue $0
Investment Income $0
Other Revenue $0
TOTAL REVENUE $807,671

Expense Breakdown

Grants Paid $0
Salaries & Benefits $326,734
Fundraising Expenses $15,714
Program Expenses $526,190
Other Expenses $293,799
TOTAL EXPENSES $629,571

Year-over-Year Comparison

2022 2021 Change
Revenue $807,671 $263,008 +2.1%
Expenses $629,571 $135,728 +3.6%
Net Income $178,100 $127,280 +0.4%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
5
Independent Members
4
Employees
46
Volunteers
100

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
1
$68,462
Total Directors
5
$33,095
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
Cynthia Wallace Executive Director 40
Officer
$68,462 $0 $68,462
Helen Probst Mills Board Vice Chair - Policy and Operations Director 20
Director
$33,095 $0 $33,095
Douglas Wilson Board Chair 0.5
Director
$0 $0 $0
Kristin Heidkamp Board Member - Secretary 0.5
Director
$0 $0 $0
Christina Davis McCoy Board Member - Treasurer 0.5
Director
$0 $0 $0
Jaimie Hildredth Board Member 0.5
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 No data No data No data No data
2022 $807,671 $629,571 $305,380 $178,100
2021 $263,008 $135,728 $127,280 $127,280
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