THE PEAVEY PROJECT

EIN: 871481908 501(c)(3) Public & Societal Benefit

RICHMOND, VA

Total Revenue
$325,088
Total Expenses
$291,621
Total Assets
$253,495
Net Assets
$253,495
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Tuckman-Chang Vulnerability Assessment

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Financial Trends

Organization Details

Formation Year
2021
Legal Domicile
VA
Principal Officer
COLLIN MCCONAGHY
Phone
8049713778
Tax Period
2024-01-01 to 2024-12-31

THE PEAVEY PROJECT, founded in 2021, is a small nonprofit in the Public & Societal Benefit sector that reported $138K in total revenue in fiscal year 2023. Revenue fell 53% from the prior year — a significant decline worth monitoring. The organization ran a surplus of $23K, a strong 17% operating margin.

Mission

OUR MISSION IS TEACHING MINDFULNESS AS A TOOL TO ENHANCE PERSONAL HEALTH PERFORMANCE AND THE COMMUNITIES WE SERVE.

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Trantor Score

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $216,819
Program Service Revenue $112,800
Investment Income $49
Other Revenue $-4,580
TOTAL REVENUE $325,088

Expense Breakdown

Grants Paid $630
Salaries & Benefits $226,165
Fundraising Expenses $51,195
Program Expenses $174,417
Other Expenses $64,826
TOTAL EXPENSES $291,621

Year-over-Year Comparison

2024 2023 Change
Revenue $325,088 $138,493 +1.3%
Expenses $291,621 $115,004 +1.5%
Net Income $33,467 $23,489 +0.4%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Governance

Voting Members
10
Independent Members
10
Employees
2
Volunteers
10

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
2
$210,000
Total Directors
9
$0
Key Employees
0
$0
Highest Compensated
0
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
ANNE RUSBULDT EVENTS/SECRETARY 3.00
Director
$0 $0 $0
BETH FALLON EVENTS/SECRETARY 3.00
Director
$0 $0 $0
SARAH PEAVEY LIFELONG BOARD MEMBER 3.00
Director
$0 $0 $0
ALEX PEAVEY LIFELONG BOARD MEMBER 3.00
Director
$0 $0 $0
WILL STETTINIUS PRESIDENT OF BOARD 3.00
Director
$0 $0 $0
JOHN REIFSNIDER STRATEGY 3.00
Director
$0 $0 $0
LUKE WALKER DEVELOPMENT 3.00
Director
$0 $0 $0
DASHON TIBBS MARKETING 3.00
Director
$0 $0 $0
WIT ROBERTSON VICE PRESIDENT/COMMUNITY BUILDER 3.00
Director
$0 $0 $0
COLLIN MCCONAGHY OFFICER 40.00
Officer
$105,000 $0 $105,000
JOHN E MCDONALD III OFFICER 40.00
Officer
$105,000 $0 $105,000
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 $325,088 $291,621 $253,495 $33,467
2023 $296,114 $215,540 $196,539 $80,574
2023 $138,493 $115,004 $220,028 $23,489
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