SEATTLE-KING COUNTY CONVENTION AND VISITORS BUREAU (EIN 911644435) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1994

Legal Domicile

Principal Officer

TAMMY BLOUNT

Phone

2064615800

Tax Period

2023-01-01 to 2023-12-31

SEATTLE-KING COUNTY CONVENTION AND VISITORS BUREAU, founded in 1994, is a mid-sized nonprofit that reported $31.3M in total revenue in fiscal year 2023. Revenue surged 82% from the prior year, signaling strong growth momentum.

Mission

TO MARKET THIS REGION AS A DESTINATION FOR CONVENTIONS, TOUR GROUPS, AND THE INDIVIDUAL TRAVELER; TO PROVIDE SERVICES TO CONVENTION GROUPS, TOUR GROUPS, AND TOURISTS; TO DEVELOP AND IMPLEMENT MARKETING PROGRAMS DESIGNED TO INCREASE TRAVEL TO THE REGION FROM DOMESTIC AND INTERNATIONAL MARKETS AND PUBLISH MATERIALS THAT PROMOTE THE REGION.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $564,098

Program Service Revenue $30,567,205

Investment Income $65,010

Other Revenue $90,782

TOTAL REVENUE $31,287,095

Expense Breakdown

Grants Paid $2,900

Salaries & Benefits $9,281,948

Fundraising Expenses $0

Other Expenses $22,543,461

TOTAL EXPENSES $31,828,309

Year-over-Year Comparison

	2023	2022	Change
Revenue	$31,287,095	$17,151,531	+0.8%
Expenses	$31,828,309	$17,914,773	+0.8%
Net Income	$-541,214	$-763,242	-0.3%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✓ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

⚠ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$571,316

Total Directors

Key Employees

$1,003,540

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
ZAHOOR AHMED	BOARD CHAIR	0.50	Officer Director	$0	$0	$0
CALLETTE NIELSEN	BOARD VICE CHAIR	0.50	Officer Director	$0	$0	$0
KEVIN CLARK	BOARD PAST CHAIR	0.50	Officer Director	$0	$0	$0
MARY BACARELLA	BOARD FINANCE CHAIR	0.50	Officer Director	$0	$0	$0
ANGELA SHEN	DIRECTOR	0.50	Director	$0	$0	$0
BRENNON LEIGHTON	DIRECTOR	0.50	Director	$0	$0	$0
BRIAN CANLIS	DIRECTOR	0.50	Director	$0	$0	$0
BRIAN FLAHERTY	DIRECTOR	0.50	Director	$0	$0	$0
CHAD MACKAY	DIRECTOR	0.50	Director	$0	$0	$0
CRAIG SCHAFER	DIRECTOR	0.50	Director	$0	$0	$0
HEIDI WILLS	DIRECTOR	0.50	Director	$0	$0	$0
JASON HAMILTON	DIRECTOR	0.50	Director	$0	$0	$0
JEFF BLOSSER	DIRECTOR	0.50	Director	$0	$0	$0
KERI ROBINSON	DIRECTOR	0.50	Director	$0	$0	$0
LANESHA DEBARDELABEN	DIRECTOR	0.50	Director	$0	$0	$0
MATT MURPHY	DIRECTOR	0.50	Director	$0	$0	$0
MICHELLE BUFANO	DIRECTOR	0.50	Director	$0	$0	$0
MINAZ ABJI	DIRECTOR	0.50	Director	$0	$0	$0
SUNNY JOSEPH	DIRECTOR	0.50	Director	$0	$0	$0
TOM WOLF	DIRECTOR	0.50	Director	$0	$0	$0
TONI FREEBERG	DIRECTOR	0.50	Director	$0	$0	$0
TREY LAMONT	DIRECTOR	0.50	Director	$0	$0	$0
TAMMY BLOUNT	PRESIDENT AND CEO	40.00	Officer	$444,872	$32,772	$477,644
KATHY THRAILKILL	EXEC. OPS. MGR., SECRETARY THRU 08/23	40.00	Officer	$83,622	$10,050	$93,672
KELLY SALING	SVP AND CHIEF SALES OFFICER	40.00	Key Emp	$364,786	$36,106	$400,892
ALISON DANIELS	SVP AND CHIEF MARKETING OFFICER	40.00	Key Emp	$319,719	$22,457	$342,176
MICHAEL WOODY	SVP AND CHIEF COMMUNICATIONS OFFICER	40.00	Key Emp	$231,330	$29,142	$260,472
PETER ANDERSON	SENIOR DIRECTOR CONVENTION STRATEGY	40.00	Highest	$173,747	$13,412	$187,159
KELLY AMIG	NATIONAL ACCOUNT DIRECTOR	40.00	Highest	$155,523	$15,953	$171,476
ANITA CERANA	NATIONAL ACCOUNT DIRECTOR	40.00	Highest	$190,163	$8,872	$199,035
ALLISON LAFOLLETTE	DIRECTOR, MID-ATLANTIC REGION	40.00	Highest	$208,727	$17,492	$226,219
CHRISTOPHER CONNELLY	SENIOR DIRECTOR OF SALES	40.00	Highest	$143,345	$11,854	$155,199

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2024	No data	No data	No data	No data
2023	$31,287,095	$31,828,309	$15,912,911	$-541,214
2022	$17,151,531	$17,914,773	$15,865,486	$-763,242
2021	$12,509,131	$11,500,433	$9,612,015	$1,008,698
2020	$14,950,382	$16,619,550	$9,414,411	$-1,669,168
2019	$24,903,448	$24,182,945	$11,674,478	$720,503
2018	$23,990,698	$23,212,621	$10,621,909	$778,077

SEATTLE-KING COUNTY CONVENTION AND VISITORS BUREAU