HOLLA (EIN 931311456) - Form 990 Financial Analysis & Trantor Score

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

2001

Legal Domicile

Principal Officer

ERIC KNOX

Phone

8186254887

Tax Period

2024-07-01 to 2025-06-30

HOLLA, founded in 2001, is a community nonprofit in the Recreation & Sports sector that reported $1.4M in total revenue in fiscal year 2024. Revenue grew 11% year-over-year, indicating healthy expansion.

Mission

TO CHANGE THE NARRATIVE OF YOUTH OF COLOR THROUGH CULTURALLY RESPONSIVE RELATIONSHIPS AND PROGRAMS.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2024)

Revenue Breakdown

Contributions & Grants $1,484,721

Program Service Revenue $0

Investment Income $1,199

Other Revenue $-64,528

TOTAL REVENUE $1,421,392

Expense Breakdown

Grants Paid $2,201

Salaries & Benefits $1,296,263

Fundraising Expenses $332,535

Program Expenses $841,412

Other Expenses $168,014

TOTAL EXPENSES $1,466,478

Year-over-Year Comparison

	2024	2023	Change
Revenue	$1,421,392	$1,283,418	+0.1%
Expenses	$1,466,478	$1,380,951	+0.1%
Net Income	$-45,086	$-97,533	-0.5%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✓ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

Employees

Volunteers

Governance Policies

✓ Conflict of Interest Policy

✓ Whistleblower Policy

✓ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$134,723

Total Directors

$134,723

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
ERIC KNOX	HOLLA FOUNDER & EXECUTIVE	40.00	Officer Director	$134,723	$0	$134,723
ALISHA HOWARD	DIRECTOR	1.00	Director	$0	$0	$0
ALEX COFFEE	DIRECTOR	1.00	Director	$0	$0	$0
AMANI AUSTIN	DIRECTOR	1.00	Director	$0	$0	$0
KEELA TILLERY	DIRECTOR	1.00	Director	$0	$0	$0
KELLY KNOX	BOARD TREASURER	1.00	Officer Director	$0	$0	$0
LUIS SANCHEZ-VERA	DIRECTOR	1.00	Director	$0	$0	$0
PATRICIA WILLIAMS	BOARD CHAIR	1.00	Officer Director	$0	$0	$0
DR MARTY PALACIOS	DIRECTOR	1.00	Director	$0	$0	$0
ERIC WINQUIST	DIRECTOR	1.00	Director	$0	$0	$0
PATRICK SHAW	DIRECTOR	1.00	Director	$0	$0	$0
VERONICA ROBERTS	DIRECTOR	1.00	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	$1,421,392	$1,466,478	$601,961	$-45,086
2024	$1,283,418	$1,380,951	$412,841	$-97,533
2023	$943,471	$990,643	$496,899	$-47,172
2022	$480,778	$560,987	$544,071	$-80,209
2021	$896,931	$692,956	$645,171	$203,975
2020	$899,252	$522,402	$429,886	$376,850
2019	$320,061	$282,458	$40,519	$37,603

HOLLA