MEDIA ALLIANCE

EIN: 942563400 501(c)(3) Arts, Culture & Humanities

San Francisco, CA

Total Revenue
$1,916,789
Total Expenses
$1,547,087
Total Assets
$1,633,615
Net Assets
$1,521,237
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
1976
Legal Domicile
CA
Principal Officer
Tracy Rosenberg
Phone
4157469475
Tax Period
2023-01-01 to 2023-12-31

MEDIA ALLIANCE, founded in 1976, is a community nonprofit in the Arts, Culture & Humanities sector that reported $1.9M in total revenue in fiscal year 2023. Revenue grew 20% year-over-year, indicating healthy expansion. The organization ran a surplus of $370K, a strong 19% operating margin.

Mission

Media Alliance is a media resource and advocacy center for media workers, non-profit organizations, and social justice activists. We focus on communications policy for legacy broadcast media and digital platforms that works in the interest of peace, justice and social responsibility.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $1,694,750
Program Service Revenue $210,672
Investment Income $11,367
Other Revenue $0
TOTAL REVENUE $1,916,789

Expense Breakdown

Grants Paid $234,410
Salaries & Benefits $203,497
Fundraising Expenses $68,319
Program Expenses $1,213,978
Other Expenses $1,102,035
TOTAL EXPENSES $1,547,087

Year-over-Year Comparison

2023 2022 Change
Revenue $1,916,789 $1,603,417 +0.2%
Expenses $1,547,087 $1,085,232 +0.4%
Net Income $369,702 $518,185 -0.3%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
5
Independent Members
4
Employees
1
Volunteers
50

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
3
$0
Total Directors
5
$41,500
Key Employees
2
$162,250
Highest Compensated
1
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
Natalie Cadranel Project Director 32
Key Emp Highest
$120,750 $0 $120,750
Tracy Rosenberg ED 32
Director Key Emp
$41,500 $0 $41,500
Samantha Calamari Director 2
Director
$0 $0 $0
Al Kielwasser Chair of the Board 5
Officer Director
$0 $0 $0
Phavia Kujichagulia Secretary 2
Officer Director
$0 $0 $0
Oriana Saportas Treasurer 2
Officer Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 $1,916,789 $1,547,087 $1,633,615 $369,702
2022 $1,603,417 $1,085,232 $1,172,669 $518,185
2021 $988,140 $528,282 $633,350 $459,858
2020 $359,710 $341,816 $173,492 $17,894
2019 $237,000 $224,396 $155,598 $12,604
2018 $195,000 $191,824 $161,644 $3,176
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