WEST HOLLYWOOD CHAMBER OF COMMERCE

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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year

1935

Legal Domicile

Principal Officer

GENEVIEVE MORRILL

Phone

3236502688

Tax Period

2023-01-01 to 2023-12-31

WEST HOLLYWOOD CHAMBER OF COMMERCE, founded in 1935, is a community nonprofit that reported $1.6M in total revenue in fiscal year 2023. Revenue decreased 10% compared to the prior year. The organization ran a surplus of $335K, a strong 21% operating margin.

Mission

TO PROMOTE COMMERCE IN WEST HOLLYWOOD

Program Service Accomplishments

Program 1

TRANSPORT MANAGEMENT ORGANIZATION (TMO)--OFFERS COMMUTER TRANSPORTATION AND SERVICES TO THE WEST HOLLYWOOD COMMUNITY. SUCH SERVICES INCLUDE RIDE-SHARING INFORMATION, PARKING INFORMATION, AND BUS...

TRANSPORT MANAGEMENT ORGANIZATION (TMO)--OFFERS COMMUTER TRANSPORTATION AND SERVICES TO THE WEST HOLLYWOOD COMMUNITY. SUCH SERVICES INCLUDE RIDE-SHARING INFORMATION, PARKING INFORMATION, AND BUS PASSES AND TOKENS. INFORMATION IS DISSEMINATED IN CHAMBER PUBLICATIONS REACHING OVER 10,000 PEOPLE.OTHER CHAMBER PROGRAMS --SERVICE THE MEMBERSHIP OF 500 AND THE LARGER BUSINESS COMMUNITY OF 3,000 BUSINESSES IN THE CITY OF WEST HOLLYWOOD. THE NEWSLETTER AND THE WEEKLY WRAP SHEET REACH OVER 4,000 PEOPLE. PROMOTION OF SEVERAL LOCAL SPECIAL EVENTS INCREASED BUSINESS IN WEST HOLLYWOOD. THE PROGRAM OF WORK CONSISTS OF NETWORKING EVENTS, SMALL BUSINESS SEMINARS, ENTERPRENEUR PROGRAM, PARKING PROGRAM, LEADERSHIP COUNCIL, HEALTH FAIR, JOB AND CAREER DEVELOPMENT FAIR, CREATIVE MEETINGS AND EVENTS AND ANNUAL EVENTS SUCH AS THE STATE OF THE CITY AND CREATIVE CITY AWARDS IN ADDITION TO COMMITTEES CONCERNING GOVERNMENT AFFAIRS, MEMBER RELATIONS, SPECIAL EVENTS AND FINANCE.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $31,352

Program Service Revenue $1,564,667

Investment Income $2,450

Other Revenue $1,500

TOTAL REVENUE $1,599,969

Expense Breakdown

Grants Paid $0

Salaries & Benefits $423,062

Fundraising Expenses $0

Other Expenses $841,561

TOTAL EXPENSES $1,264,623

Year-over-Year Comparison

	2023	2022	Change
Revenue	$1,599,969	$1,785,624	-0.1%
Expenses	$1,264,623	$1,063,533	+0.2%
Net Income	$335,346	$722,091	-0.5%

Key Indicators

✗ Grants to Organizations ✗ Grants to Individuals ✗ Lobbying ✗ Political Activity ✗ Foreign Activities ✗ Donor Advised Fund ✗ Schedule B Required

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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

Governance

Voting Members

Independent Members

N/A

Employees

Volunteers

N/A

Governance Policies

✗ Conflict of Interest Policy

✗ Whistleblower Policy

✗ Document Retention Policy

Special Practices & Reported Activities

✗ Operated a School

✗ Operated a Hospital

✗ Provided First Class Travel

✗ Reported Conflict of Interest

✗ Reported Asset Diversion

✗ Excess Benefit Transaction

✗ Made Political Expenditures

✗ Engaged in Lobbying

✗ Operated Donor Advised Fund

✗ Maintained Art Collections

✗ Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers

$255,562

Total Directors

$66,667

Key Employees

Highest Compensated

reported

Name	Title	Hours/Week	Role	Reportable Comp	Other Comp	Total
GENEVIEVE MORRILL	President & CEO	40.00	Officer	$188,895	$0	$188,895
GREG RANG	Executive Dir.	40.00	Officer Director	$66,667	$0	$66,667
JOHN ADLER	Director	1.00	Director	$0	$0	$0
KEITH KAPLAN	PAST CHAIR	1.00	Officer Director	$0	$0	$0
SHERRI FRANKLIN	Vice Chair GA	1.00	Officer Director	$0	$0	$0
RICHARD I LARRY	Director	1.00	Director	$0	$0	$0
ROD GRUENDYKE	Director	1.00	Director	$0	$0	$0
DEBORAH KALLICK	Director	1.00	Director	$0	$0	$0
LAYNE LAWSON	Director	1.00	Director	$0	$0	$0
RAJA SANNIDHI	First Vice	1.00	Officer Director	$0	$0	$0
MARK LEHMAN	Director	1.00	Director	$0	$0	$0
CAROL MASSIE	Secretary	1.00	Officer Director	$0	$0	$0
NICK RIMEDIO	PAST CHAIR	1.00	Officer Director	$0	$0	$0
LUIS SALDANA	VICE CHAIR MEM	1.00	Director	$0	$0	$0
JEFF KULEK	VICE CHAIR EVE	1.00	Director	$0	$0	$0
RAHEL M COOK	CFO	1.00	Officer Director	$0	$0	$0
DIMPLE THAKKAR	Director	1.00	Director	$0	$0	$0
MYLENA CHRISTINA	Director	1.00	Director	$0	$0	$0
TOM SOPIT	Director	1.00	Director	$0	$0	$0
FLINT FAULKNER	Director	1.00	Director	$0	$0	$0
DAVID WOOD	CHAIR	1.00	Officer Director	$0	$0	$0
COLIN THOMAS	Director	1.00	Director	$0	$0	$0
REY III VIQUEZ	Director	1.00	Director	$0	$0	$0
MAXINE TATLONGHARI	Director	1.00	Director	$0	$0	$0

Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year	Revenue	Expenses	Assets	Net Income
2025	No data	No data	No data	No data
2024	No data	No data	No data	No data
2023	$1,599,969	$1,264,623	$1,533,663	$335,346
2022	$1,785,624	$1,063,533	$1,203,522	$722,091
2021	$1,039,666	$837,473	$487,999	$202,193
2020	$551,687	$508,675	$303,357	$43,012
2018	$812,668	$711,798	$211,829	$100,870