BETTER BUSINESS BUREAU OF METRO ATLANTA

EIN: 580606077

ALPHARETTA, GA

Total Revenue
$4,838,470
Total Expenses
$5,384,489
Total Assets
$4,238,290
Net Assets
$3,999,690
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Financial Vulnerability Assessment (Tuckman-Chang)

4 risk indicators measuring financial stability and operational resilience

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Financial Trends

Organization Details

Formation Year
1937
Legal Domicile
GA
Principal Officer
Brian Catania
Phone
4047660875
Tax Period
2023-01-01 to 2023-12-31

BETTER BUSINESS BUREAU OF METRO ATLANTA, founded in 1937, is a community nonprofit that reported $4.8M in total revenue in fiscal year 2023. Expenses of $5.4M exceeded revenue, resulting in a 11% operating deficit.

Mission

TO BE A LEADER IN ADVANCING MARKETPLACE TRUST

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2023)

Revenue Breakdown

Contributions & Grants $0
Program Service Revenue $4,760,765
Investment Income $17,093
Other Revenue $60,612
TOTAL REVENUE $4,838,470

Expense Breakdown

Grants Paid $0
Salaries & Benefits $3,577,829
Fundraising Expenses $0
Other Expenses $1,806,660
TOTAL EXPENSES $5,384,489

Year-over-Year Comparison

2023 2022 Change
Revenue $4,838,470 $4,920,357 0.0%
Expenses $5,384,489 $5,285,771 +0.0%
Net Income $-546,019 $-365,414 +0.5%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Altman Z-Score • Liquidity Ratios • Solvency Analysis • Growth Indicators • Efficiency Metrics

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Governance

Voting Members
17
Independent Members
17
Employees
56
Volunteers
16

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
3
$669,835
Total Directors
18
$0
Key Employees
0
$0
Highest Compensated
3
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
Brian Cantania President/CEO 40.0
Officer
$332,500 $17,182 $349,682
Brandi Zaccardi SVP Brand Engagement 40.0
Officer
$155,850 $21,123 $176,973
Anita Harris Community Engagement Executive 40.0
Highest
$156,069 $8,321 $164,390
Sunny Dellinger Administrative Services Direct 40.0
Officer
$128,972 $14,208 $143,180
Shantay Irons Director of Business Developme 40.0
Highest
$126,454 $12,768 $139,222
Nancy Crittenden Business Development Represent 40.0
Highest
$125,039 $7,315 $132,354
Ray Pennie Director 1.0
Director
$0 $0 $0
Chuck Palmer BBB Attorney 1.0
Director
$0 $0 $0
PRESTON HOBSON First Vice Chair 1.0
Director
$0 $0 $0
RAYMOND A KATHE DIRECTOR 1.0
Director
$0 $0 $0
SUSAN JUDSON DIRECTOR 1.0
Director
$0 $0 $0
DONNA BEATTY Second Vice Chair 1.0
Director
$0 $0 $0
JEFF HOWARD Secretary/Treasurer 1.0
Director
$0 $0 $0
MICHAEL A JONES Board Chair 1.0
Director
$0 $0 $0
Bonnie Rabe Director 1.0
Director
$0 $0 $0
Marc Apple DIRECTOR 1.0
Director
$0 $0 $0
Sharla Crawford DIRECTOR 1.0
Director
$0 $0 $0
Susan Chana Director 1.0
Director
$0 $0 $0
Brian Henry Director 1.0
Director
$0 $0 $0
Christina Moore Director 1.0
Director
$0 $0 $0
Ginny Philippi Director 1.0
Director
$0 $0 $0
Tony Weeks Director 1.0
Director
$0 $0 $0
Bill Buchanan Director 1.0
Director
$0 $0 $0
Craig Brazeman director 1.0
Director
$0 $0 $0
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2024 No data No data No data No data
2023 $4,838,470 $5,384,489 $4,238,290 $-546,019
2022 $4,920,357 $5,285,771 $4,385,950 $-365,414
2021 $6,438,546 $4,987,458 $4,995,221 $1,451,088
2020 $4,885,676 $4,430,010 $4,050,376 $455,666
2019 $4,590,649 $4,588,118 $3,256,063 $2,531
2018 $4,243,935 $4,168,346 $2,972,465 $75,589
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