GREAT KIDS INC

EIN: 621798100 501(c)(3) Human Services

COLUMBUS, GA

Total Revenue
$3,262,410
Total Expenses
$3,778,087
Total Assets
$4,355,231
Net Assets
$3,947,890
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Financial Vulnerability Assessment (Tuckman-Chang)

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Financial Trends

Organization Details

Formation Year
1999
Legal Domicile
WI
Principal Officer
DAVID BIRD
Phone
7152985873
Tax Period
2025-01-01 to 2025-12-31

GREAT KIDS INC, founded in 1999, is a community nonprofit in the Human Services sector that reported $3.3M in total revenue in fiscal year 2025. Revenue decreased 13% compared to the prior year. Expenses of $3.8M exceeded revenue, resulting in a 16% operating deficit.

Mission

CREATING AND DELIVERING QUALITY PRODUCTS AND SERVICES THAT SHAPE A WORLD WHERE ALL PARENTS AND CAREGIVERS ARE COMPETENT IN THEIR ABILITY TO NURTURE CHILDREN IN THEIR EARLY CHILDHOODS TODAY, TOMORROW, AND FOR GENERATIONS TO COME.

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Trantor Score

Financial Health Score (300–850) · Liquidity · Solvency · Sustainability · Efficiency

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Liquidity (40%) • Solvency (30%) • Sustainability (20%) • Efficiency (10%)

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Financial Overview (2025)

Revenue Breakdown

Contributions & Grants $3,175
Program Service Revenue $780,716
Investment Income $183,041
Other Revenue $2,295,478
TOTAL REVENUE $3,262,410

Expense Breakdown

Grants Paid $0
Salaries & Benefits $2,693,819
Fundraising Expenses $106,655
Program Expenses $2,433,918
Other Expenses $1,084,268
TOTAL EXPENSES $3,778,087

Year-over-Year Comparison

2025 2024 Change
Revenue $3,262,410 $3,769,312 -0.1%
Expenses $3,778,087 $3,640,458 +0.0%
Net Income $-515,677 $128,854 -5.0%
Key Indicators
Grants to Organizations Grants to Individuals Lobbying Political Activity Foreign Activities Donor Advised Fund Schedule B Required
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Financial Health Indicators

Comprehensive financial analysis: Altman Z-Score, liquidity, solvency, sustainability, efficiency, and growth metrics

Financial Distress Indicator

Liquidity & Cash Position

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Governance

Voting Members
10
Independent Members
10
Employees
30
Volunteers
10

Governance Policies

Conflict of Interest Policy
Whistleblower Policy
Document Retention Policy

Special Practices & Reported Activities

Operated a School
Operated a Hospital
Provided First Class Travel
Reported Conflict of Interest
Reported Asset Diversion
Excess Benefit Transaction
Made Political Expenditures
Engaged in Lobbying
Operated Donor Advised Fund
Maintained Art Collections
Filed Form 720

Compensation of Officers, Directors & Key Employees

Total Officers
5
$171,811
Total Directors
10
$171,811
Key Employees
0
$0
Highest Compensated
4
reported
Name Title Hours/Week Role Reportable Comp Other Comp Total
TESSA MARKS SECRETARY 0.00
Officer Director
$0 $0 $0
JUAN MUNOZ VICE PRESIDENT/VICE CHAIR 0.00
Officer Director
$0 $0 $0
DAVID BIRD CHIEF EXECUTIVE OFFICER 45.00
Officer Director
$163,042 $8,769 $171,811
KELLY STONE PRESIDENT/CHAIR 0.00
Officer Director
$0 $0 $0
RUSS CRAWFORD TREASURER 0.00
Officer Director
$0 $0 $0
GIAN-PIERRE QUINONES DIRECTOR 0.00
Director
$0 $0 $0
DOUGLAS SMITH DIRECTOR 0.00
Director
$0 $0 $0
DARLENE CHAPMAN-HOLMES DIRECTOR 0.00
Director
$0 $0 $0
MARTIN PETERS DIRECTOR 0.00
Director
$0 $0 $0
MIKE DOYLE DIRECTOR 0.00
Director
$0 $0 $0
DANA BROADWAY DIRECTOR OF BUSINESS DEVEL 45.00
Highest
$135,513 $8,392 $143,905
ESTHELA NAVARRO DIRECTOR OF PARTNER CARE 45.00
Highest
$120,111 $8,713 $128,824
BRAD BOWER DIRECTOR OF FINANCE 45.00
Highest
$122,618 $9,517 $132,135
JENNIFER HAYES DIRECTOR OF PRODUCT MANAGE 45.00
Highest
$112,447 $8,249 $120,696
Note: Compensation data is self-reported by the organization on their Form 990. "Reportable Comp" includes salary, bonuses, and other reportable compensation from the organization and related organizations. "Other Comp" includes benefits, deferred compensation, and non-taxable benefits.

Historical Data

Year Revenue Expenses Assets Net Income
2025 $3,262,410 $3,778,087 $4,355,231 $-515,677
2024 $3,769,312 $3,640,458 $4,590,655 $128,854
2023 $3,616,394 $3,717,919 $4,442,777 $-101,525
2022 $3,363,893 $3,231,360 $4,660,473 $132,533
2021 $3,415,344 $2,881,206 $4,395,786 $534,138
2020 $3,120,322 $2,660,316 $3,855,817 $460,006
2019 $3,112,812 $3,035,321 $3,294,151 $77,491
2018 $2,726,171 $2,752,784 $3,144,793 $-26,613
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